Props To Plumeuphoria

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Find something that no one is doing, and DO IT (muttpuppy's business philosophy)

Like so many other Americans, I found myself laid off and on unemployment a few years ago. Instead of allowing myself a perpetual pity party, I did something about it. I bought a website domain and built a website. I applied for an employer identification number and retail sales permit, and started a business. I surprised everyone when I told them that I was a business owner. My business was so unique, that I had to explain it over and over again, spreading the word not only of my business, but what it was I was actually doing. I had found my niche in a market that virtually had no competition. I thought about my business day and night, learned every aspect I could, all the pluses and minuses that could come at me from every angle. My business became all consuming as I constantly tried to offer the very best of everything. I started down the path of social networking (facebook, twitter, merchant circle), linking everything together and sending it to notify my new blackberry. Starting the business was easy, running it, a bit harder! One person to play the role of owner, operator, accountant, lawyer, web designer, marketing department, receptionist, promotions, sales, photographer, customer relations, electronic media specialist, ordering, shipping/receiving... was it worth it? Of course. Does it pay the bills? Not yet. Am I building life skills? Heck yes! Do I recommend others to follow their ideas and pursue the question "What if I did that?" By all means! What is the worst possible scenario? It doesn't work out, so you try again a different way or with a different idea. I am currently in the process of moving my business to a new state (I moved in the fall). It is a much harder (LONGER) process starting a business in my new state, especially since my business deals in something that is not offered in the new location I am currently living. The population is much greater than my former location so I am anticipating having much more work in all areas of the business than before. Today I received a new follower on my business twitter and checked the link to her website. I was very pleased with what I read in the "about" section of her site. I direct messaged the account, asking if I might share her words with my readers, and she said yes.

Listed below is the about section from the website

Plumeuphoria became an overnight idea that I came up with after purchasing my first set of feathers. I instantly fell in love with the idea of "feather hair extensions".

After several weeks of research, I realized that there weren't any "feather hair extension" providers in Central Florida. I saw this as an opportunity to introduce this fairly new and growing trend to my area. As a full-time college student majoring in International Affairs (who knew nothing about owning her own business) I decided to take the risk and give it a try.

On February 2011, Plumeuphoria was established as a small home business that became public through the popular site, Etsy. After opening my shop, I received my first order the next day. I was amazed of how popular the feather hair extensions really were. Ever since, we have made rapid progress and our customers are very happy with the quality of our affordable hair extensions.

Although Plumeuphoria is a new business, I hope to expand it internationally. In the meantime, my goal is to provide affordable hair extensions to the public as well as introducing new hairstyles that incorporate the feather look. I hope to inspire many people who dream of having their own business. If an idea seems to consume your mind, make something of it!

Featherly Love,
NicolePlumeuphoria@gmail.com
http://www.plumeuphoria.com